In Silicon Valley, amidst innovation and entrepreneurship, Draper TV shines as a beacon for start-up enthusiasts worldwide. Faced with the challenge of evolving digital landscapes, the platform underwent a complete rebranding, from logo to technology. DDS Studio Undertook the monumental task of revitalizing Draper TV´s identity. Today, with its new identity unveiled, Draper TV is ready to inspire a new generation of founders, guiding them toward a brighter future.