At DDS Studio, we embarked on a creative voyage to encapsulate EDAM's essence: empowerment through digital literacy for older adults. Our design narrative revolves around three pivotal elements: EDAM Acronym: We honored the acronym with a digital visual representation. It stands tall as a beacon of knowledge and inclusivity. The Digital Symbol (@): A symbol synonymous with the digital era, the '@' embodies connectivity and progression. In our brand, it signifies EDAM's commitment to embracing technology as a tool for teaching. The Window of Opportunity: Within the EDAM brand landscape and regardless of the age of the students, the window that merges with the '@' symbolizes the opportunity they will have for discovery and learning. We extend our heartfelt gratitude to the EDAM's team for letting us be a part of their dream of bridging the digital gap for older adults and making strides toward a digitally inclusive future.